PAID ADS THAT CONVERT

Targeted paid ad campaigns across Google, Bing and social media including Meta, X and TikTok. Built, managed and optimised by an expert.

Google Ads Meta Ads LinkedIn Ads Retargeting Performance Max
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CAMPAIGNS BUILT TO PERFORM

Paid media strategy, built for your audience.

Most wasted ad budget comes from campaigns that launched before the thinking was done. Before anything goes live we define who you are targeting, what will make them act, and which platforms give you the best return on that specific audience. Every channel decision, bid strategy and creative brief comes from that foundation.

  • Audience research and segmentation
  • Channel selection and budget allocation
  • Keywords research and intent mapping
  • Competitor landscape review
  • Full conversion tracking setup
Paid media strategy
Paid media strategy
Ongoing ad management & optimisation.

Active management means weekly reviews. We monitor performance, test variables and reallocate budget to what is working before the month-end report tells you what went wrong.

  • Weekly bid, budget and ad spend optimisation
  • Ad copy refresh, creative testing and A/B experiments
  • Audience refinement, expansion and demographic targeting
  • Keyword management, negative keywords and location targeting
  • ROAS, conversion rate monitoring and performance management

WHAT TO EXPECT

From brief to live in days.
  • 01You know exactly what is being built before anything goes live
  • 02Campaigns go live fast with everything tracked from day one
  • 03Your budget works smarter every week, not just month end
  • 04You always know what changed and what is coming next
  • 05Campaigns build commercial momentum, not just metrics
Paid media strategy

WHY BOLDDOG

01
Built for conversions.

Every campaign is built around one question: what does a result look like for your business. We optimise for outcomes, not activity.

02
Fixed cost, clear scope.

Set up, launch and monthly optimisation at a fixed monthly cost. No hidden fees, no scope creep, no surprises on your invoice.

03
Cross-sector ads experience.

Hands-on experience across healthcare, retail, finance, Ecommerce and education means sharper targeting and less budget lost to guesswork.

WE HANDLE IT END TO END

Paid ads perform better when your content and reporting keep pace. These two services are built to work alongside your campaigns.

Content Marketing

Copies and visuals that engage your audience.

  • Ad copies that speaks to your customer, in your brand voice
  • Landing page copy aligned to your campaign
  • Brand-aligned visuals and creative direction for every campaign
  • Fresh copy rotation to keep campaigns relevant and performing
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Performance Reports

Live insights across every channel.

  • Live Looker Studio dashboards built around your KPIs
  • Multipage report covering Google Ads, GA4 and Search Console
  • Monthly plain-English summaries alongside the numbers
  • Clear next steps to improve ad performance.
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READY TO START CONVERTING?

One conversation is all it takes to get started.

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FAQ

How much should I budget for paid ads?

There is no fixed answer. It depends on your sector, competition and goals. We typically recommend a minimum of €400 to €500 per campaign, per channel, per month to generate meaningful data and results. We agree a budget with you before anything goes live. Request an Audit and we will give you a clear picture of what makes sense for your business.

How long before I see results from paid campaigns?

Paid campaigns start generating decent data within the first two weeks. Meaningful optimisation usually takes 4 to 6 weeks as the platforms learn your audiences. We set realistic expectations upfront and share performance data throughout. Get in Touch and we will walk you through what to expect for your specific goals.

Do you manage Google Ads and Meta Ads together?

Yes. For B2C businesses we typically run campaigns across Google, Bing, Meta, X and TikTok depending on where your audience spends their time. For B2B businesses, LinkedIn is usually central to the strategy alongside Google and Bing. We recommend the right mix for your sector and goals, not a one-size-fits-all approach.

What happens if my campaigns are not performing?

We flag it before you do. Performance is reviewed weekly and if something is not working we identify gaps, adjust the strategy and tell you what's the action plan and why.

How does your pricing work?

Every plan is scoped to your business needs covering campaign management, weekly optimisations, audience refinement and conversion tracking. We offer monthly, quarterly, six-month and yearly plans. Longer commitments come with better rates and less admin. Get in Touch and we will put a plan together.

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